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Did You Know?

• The complete English vocabulary consists of almost one million words, yet only 3,000 words make up 95 percent of all verbal expression.
• The ten most spoken languages in the world are:
  1. Mandarin
  2. English
  3. Spanish
  4. Russian
  5. Hindi
  6. Arabic
  7. Portuguese
  8. Bengali
  9. German
  10. Japanese
• When we think of Spanish speaking countries, we usually think of Spain & South America, but we leave out Guinea Equatorial, which is located on the West coast of Africa with a population of half a million.
• The US has the 5th largest Spanish speaking population in the world. Only Mexico, Spain, Colombia and Argentina have more.
• The word Hispanics is a form of the word Hispania, which is the Latin name for Spain.

The Hispanic Market

• More than 11% of the U.S. population speaks Spanish at home.
• Hispanics are the fastest growing ethnic group in the U.S., estimated to reach 15% in 2010.
• By 2009, Spanish speaking consumers will represent over 20% of all global gross spending.
• Spanish is currently the third most widely spoken language in the world and the official language of twenty-four countries.
• Over 450 million people speak Spanish throughout America, Europe, Asia, and Africa.